Has nothing to do with recognizing it as a scam in the moment it's happening. They're talking about what comes after falling for the scam.
What you're actually trying to say is, "mockery amplifies the signal to get in front of more people's eyes" and my counter to that is: it doesn't need to. The article itself does a perfectly fine job communicating what's going on without making mockery. You're just choosing to layer mockery on top of it for, as far as I can tell, net negative effect.
If she didn't come forward publicly her story would've via the human telephone game. As well fabricated stories on this topic will and are created. So the mob is mocking fiction but in the end in a valuable societal manner to teach the fools.
We don't need to spread the story because it'd do it by human telephone? We do, and it needs mockery? The stories are fake and the mob is mocking a fake story?
How about: Don't be a bully to people on the Internet?
I, myself am not one to ever bully a person or an entity online. It's just not good energy to put out there.
As for my belief that not all of what we see on the Internet is real (in the media too).. i won't go down that rabbit hole. Your point is do not bully people online whether they are really real people or not.