http://idreambooks.com/newbooks/19-Moonwalking-With-Einstein reckons that the NYTimes review is negative, but reading it (http://www.nytimes.com/2011/03/13/books/review/book-review-m...) it appears to be positive? How do you work out which are positive and negative?
Also, could you make it possible to blacklist certain reviewers? Is that what the thumbs up and down do, personalising your result? Say, if I went to the review page of 50 shades, and downvoted all the positive reviews, will those reviewers stop counting?