> If I write it, they will come. They won’t. There are billions of blog posts out there. The internet is an infinite void, and your blog is a whisper in a hurricane.
I've kept a blog of some kind since 2005 and I'm always surprised looking at the traffic what posts get picked up by Google and end up driving traffic for one reason or another. One of my posts is prominent enough that I recently started to notice inbound traffic from ChatGPT (I assume it is being cited as authoritative on the subject).
A few years back, I started on Medium with 0 readers and just started writing. 100 ticked by and it was a small milestone. Then 500, then 1000. Just write in your authentic voice; don't think about an audience.
There are literally thousands of videos on recipes for omelettes (example) on YT, yet more are published every day. The thing is, there's a video and a voice for every audience.