Taking pride in your craft would mean having enough self-respect to both not burn your soul out for the sake of a corporation that wants to make you redundant and using it in a direction that directly benefits you.

I've been in the industry long enough now to see those 10x engineers having pride in their work get their mindset shattered because John from financials thinks they can juice the next quarter by laying them off.

If you want to have pride in your work as a supposed 10x engineer, work at 2x or 3x and save the remaining for yourself.