Counter-sloganeering is still sloganeering. Billionaires could publish books about you. Would you be okay with it?
https://www.bbc.com/news/world-us-canada-50695593.amp
https://www.wsj.com/tech/musk-unleashes-online-army-on-feder...
Calling Musk a Pedo is not the same as Musk calling a random involved in a cave rescue a Pedo.