If the light is "invisible" then is it even light? I looked it up and it's infrared.
Do we consider UV and infrared to be light? Or are they UV and infrared period, in contrast to light? I mean, nobody would ever call x-rays or radio waves "light". You'd never say "it's emitting infrared light", would you?
Or do they just not want to use the word "radiation" in their marketing, because that sounds scary and cancer-causing?
I'm just curious, since "invisible light" immediately jumped out to me as a contradiction in terms.