For every highly skilled / talented person there are 500 that think they are and have a resume that is consistent with that, but they are still trash.
If you are hiring/firing this much of the time your company culture will become a stalinist purge mentality where people have no trust or loyalty in each other and act primarily out of survival. That means they will withhold help from each other and even sabotage things to ensure they aren't the one the bear catches that month. Maybe you have only ever worked at terrible giant tech companies or come from a culture where this is normal, but it's literally death.
The culture you really really want to have is a group of genius misfits on a mission from god, very hard to join but steadfastly loyal to each other, and willing to pour their entire life into achieving their mission.
I think this is a theoretical exercise for you, you should revisit this after you have some experience.
Of course, what the employee considers a fair wage and what the employer considers a fair wage can diverge significantly.
[1] https://en.wikipedia.org/wiki/Stress%E2%80%93strain_curve
But other than that, agree that motivation is not something you can buy.
Common remedies:
- reference checks. If my friend has had a good experience, I'm likely to as well.
- credentialing. If the AMA says this doctor is licensed, they are probably okay.
- rely on another expert. This is why when I was interviewing for a startup CTO position, the CEO had me talk to someone technical.
It's not easy, but is possible.
Checking with another expert is just the same problem with extra steps. It's very common that someone has a stunning reputation and after a few minutes of chatting with them you realize they are a fraud (if you have expertise in the thing you are talking about). So the CEO's 'technical friend' is as likely to be a fraud as not, if not more likely as frauds are very likely to cluster around people who are making decisions that could lead to checks being written, and CEO's are much more likely to be sales-focused extroverts and we are all biased towards trusting people like ourselves (and an extroverted salesperson has a ton of overlap in terms list of characteristics with a con man).
I've been in this industry a long time, I have seen plenty of 'technical leaders' who were complete and total charlatans, up to the point where their resume was very obviously fabricated (companies that never existed, job roles that never existed, the websites for the companies on their resume being fake and obviously created by them). It didn't seem to harm their career much if at all, and their bosses never once caught them out for their incompetence, even after years.