But the issue is news is competing with so much other stuff for our attention and consumers don't really care about where it originally comes from. I pay for multiple newspaper subscriptions but a bunch of my social media is "news" but not from a media outlet. It's commentators I like discussing a story. It's my Aunt posting "Can you believe the mayor is so corrupt". It's hacker news threads. I'm getting enough of the information to feel informed without feeling like I need to go pay for the original reporting.