I don't hate Dyson because it's trendy, I hate Dyson because my $700 vacuum wont pick up cheerios; a common spill with toddlers.
Not defending Dyson, there’s a lot of valid criticism here, but at some size pieces are too big to vacuum, and if that size is Cheerios, maybe that’s not much of a problem?
I’d rather have a vacuum that does well at the small stuff I can’t reasonably pick up.