is it really that hard to put "diet soda age demographics europe" into google these are consumer data not some studies from MIT published in paid journals.
DIY at least you'll know I'm not referencing selectively.
DIY at least you'll know I'm not referencing selectively.
For example, when I did search, I came across this source: https://ec.europa.eu/eurostat/web/products-eurostat-news/-/d.... However, I'm not convinced it supports your point that this trend is 'common' but not in the 40–60 age group. The data show that 5% of people aged 40–60 use it, compared to 12% in the under-40 group. That doesn't strike me as a large enough gap to justify saying it's common in one group but not in the other.