> Should we go back to the shack era? Of course not.
This isn’t obvious, at least, we can’t write the idea off with an “of course not.”
This isn’t obvious, at least, we can’t write the idea off with an “of course not.”
The problem is that the barrier to entry got too low, so it was necessary for large companies to interpose themselves between producers and audiences, starting with google (becoming something other than a grep for the web, and instead becoming the editor and main income source for the web) and expanding outwards into facebook.
Remember that we started with walled gardens like AOL and Compuserve, and the web (and the end of those companies) was people desperate to break out of them. Now people have been herded in again since the indexers bought the ad companies.