This seems to be a post in response to Canonical's plans to add amazon ads to searches in your home lens.
See: http://www.omgubuntu.co.uk/2012/09/online-shopping-features-...
See: http://www.omgubuntu.co.uk/2012/09/online-shopping-features-...
Not so hard, isn't it?
IFF then there is a wide-scale uptake then there is warrant for auto-install of those features.