I've been a GCP consultant for close to a decade now. Google messed up big time lagging behind in AI - they just kept increasing prices in other products for about 5 years straight (CDN, for example) and did nothing to productize AI. I'm of the belief that ChatGPT should've been their pilot project. What they have now (AI mode) in Google should've been there well before ChatGPT.

But, all that aside, you know what they're really good at? Google Cloud. I'm a user of all the major Cloud providers and nothing beats GCP's interface. Azure? Complicated, buggy and unreliable. There's some exploit every quarter. AWS? Overly complex security policies even to deploy a basic app, very enterprise focused and startup-unfriendly. GCP - you can be up and running on a serverless/VM instance in your lunch break. Simple, reliable, scales effortlessly. We serve 10M+ visitors on there and we've had zero issues in the last half a decade with them.

They suck at a lot of other things and they have a lot of other problems. But boy, are they good at Cloud. No wonder even Apple is their customer. It's one of the few products from Google where you can say "it just works".