Bombshell report exposes how Meta relied on scam ad profits to fund AI
arstechnica.com
arstechnica.com
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>More recently, a 2025 document showed Meta continues to weigh how “abrupt reductions of scam advertising revenue could affect its business projections.”
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>For example, in February, Meta told “the team responsible for vetting questionable advertisers” that they weren’t “allowed to take actions that could cost Meta more than 0.15 percent of the company’s total revenue,” Reuters reported. That’s any scam account worth about $135 million, Reuters noted. Stone pushed back, saying that the team was never given “a hard limit” on what the manager described as “specific revenue guardrails.”
Gosh it would be a shame if our cut of the scams were to stop ...