Here's some other creators also talking about it happening in youtube shorts: https://www.reddit.com/r/BeautyGuruChatter/comments/1notyzo/...
another example: https://www.youtube.com/watch?v=tjnQ-s7LW-g
https://www.reddit.com/r/youtube/comments/1mw0tuz/youtube_is...
https://www.bbc.com/future/article/20250822-youtube-is-using...