Show me some A/B testing showing a conversion increase when Retina proofing your website.
Old people with an iPad3 won't see the difference between a non retina and a retina website. They'll see which is the fastest and the easiest to use (because usually, pixel perfect guys are not too smart about UI.)
Retina-ready is a scam. We have neither the tools (SVG support too weak, no <picture> element, no good navigator.connection...) to provide a meaningful retina experience while respecting other users.
Speed trumps "beauty". Most often.