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Yeah it seems like if they were really struggling to break up then they wouldn't be trying to force Google or Meta to the negotiating table. They would be simply kicking them out and not utilizing their services at all.

But it's actually the opposite. They are trying to get their lawmakers to force Google and Meta to provide them their services at below market value!

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It seems like Google and Meta are using their dominant position to take as big a part of ad revenue as they possibly can, and if that means independent news companies where actual journalism is conducted can’t survive, then they don’t really care.

Danish media are trying to survive, as high quality journalism is necessary for democracy to function. They can’t avoid being on the big platforms, as Google and Meta have this dominant gatekeeper position in the market - this is where the media pull new users into their sites.

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