I already typed in the URL, of COURSE I want to enter!
You've only got one goal with people visiting the website: get them to buy one.
With your website, what's my next action as a customer?
It should be "enter my credit card, click submit".
I can forgive you for not having an ecommerce solution set up yet, but failing that, what's my next action?
To get on your mailing list, so you can pitch me with interesting articles, discounts, etc.
...but you're not collecting email addresses.
Well, failing that, I guess it's to call you on the phone.
What's your phone number?
It's the absolute last thing on the page, in the smallest font on the entire page.
"Call Us (415)-810-3343"
should not be a footnote: it should be the POINT of your website.
(at least until you can get a mailing list set up, or better yet, an ecommerce solution).