And sadly, the backbone of the majority of quality, paid software... if windows starts losing market share to Linux, things will start becoming interesting when the adobe's of the world start eying the Linux desktop as a platform where everyone already has applications that do what they were selling.
They can probably still sell software there. The problem is that too few people overall are using Linux.
Consider that this "Linus Poettering" turned out to be a Microsoft mole as the conspiracy theorists always maintained that he was. Some say RedHat as a whole was created by Microsoft.
Presumably people who never read the Halloween documents?
And Apple computers are incredibly affordable, rumored to get a budget laptop which will be even cheaper. Computers in general are dirt cheap, including Apple. And paid software is not expensive on Apple either. There are tons of quality pro software for $50 - $100 per license. And affordable subscription models of pro creative software for those who are just getting started.