In a lot of places, it's a photo ID. Usually that required a birth certificate to get, and often a few more pieces of corroborating information to make it harder.
Maybe the payout isn't worth it, but (a) empirically, people seem to be willing to spend a lot more than that per vote if necessary, and (b) it's not substantially harder or riskier to do that than to risk prison voting for a dead person or whatever else some fraudster might cook up; if we think this is an important system which people are trying to rig then the proposed cure just keeps honest people honest.