To be fair, AWS downtime always make the news because they affect a lot of majors websites, but that doesn't mean an average sysadmin (or devops, whatever) would do better in term of uptime with his own bay and his toys.
What do you do when Amazon is down other than sweat?
2. Calculate the cost of moving to the Oregon AWS datacenter.
3. Reassure your investors that outsourcing non-core competencies is still the way to go.
4. Try to, er, control, your inner control-freak.
;)
But better and faster than Amazon?
I'd rather spend three hours at home saying "Shit. Well, we'll just wait for Amazon to fix that", than dropping my dinner, driving to the datacenter, and spend three hours setting up a new instance and restoring from backup.