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Alternatively, instead of an oversimplified bet, how about they draw up an SLA like normal companies would?

Congrats on the 100%, but how long have you been running? And have you been serving any heavyweight clients or fended off persistent attacks?

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Since this is a marketing piece, they should have to put some real money where their mouth is. Typical SLAs don't come close to being punitive for downtime. They might offer to refund the hosting fee for time down in excess of the benchmark, which would not be interesting marketing and does not indicate that they have especially high confidence in their service exceeding its uptime (relative to competitors).

It would be great if they offered reddit a 1 year deal with guaranteed %99.9999 uptime or their money back. But then, I suppose hackers of the world just wouldn't stand down to that challenge.

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