Am I crazy for actually liking that page you linked? I much prefer a site to carefully craft an article much like a paper magazine would, with the presentation given a great deal of thought as well as the content. You get to see high-quality images, visuals, and typography, instead of a Markdown document thrown into a Wordpress template with the article squeezing into a 40% width justified column and taking a backseat to navigation columns, ads, related articles, "share this!", survey popups, and pagination to make sure you see it all 4 times.

Besides, if you really hate original layout, you can reduce both extremes to something palatable with Readability and friends. That page happens to look great with it, though it does get rid of the image gallery and rating: http://www.readability.com/read?url=http%3A//www.polygon.com...