If I remember correctly, the AVX2 feature set is a fairly direct upscale of SSE4.1 to 256 bit. Very few instructions even allowed interaction between the top and bottom 128 bits, I assume to make implementation on existing 128 bit vector units easier. And the most notable new things that AVX2 added beyond that widening, fp16 conversion and FMA support, are also present in NEON, so I wouldn't expect that to be the issue either.
So I'd bet the issue is either newness of the codebase, as the article suggests, or perhaps that it is harder to schedule the work in 256 bit chunks than 128. It's got to be easier when you've got more than enough NEON q registers to handle the xmms, harder when you've got only exactly enough to pair up for handling ymms?