I think their ads are better than chatgpt’s. I’ve seen them more recently encouraging people to “keep thinking” and use it to improve themselves
Then again, I know nothing about ads these days. Last time I had any ad exposure was twenty years ago, when I lived at home with my parents.
Though, I happened to be watching the Superbowl, and Anthropic was all in taking pot shots at OpenAI's recent decision to start incorperating ads. Very much addressed towards a general audience. Here's one of them for example: https://youtu.be/FBSam25u8O4