Haskell is more difficult, it requires to really grasp some computer science principles whereas you can start hacking php/python/ruby right away. It requires to actually think about what you're going to do instead of integrating a couple of libraries: that's a double edged sword.
You need to understand that the added value of Haskell for most start ups is near zero. It will more difficult to hire, the final result will not be better and in the end code quality matters less than business relevance.
If your technical founder is a Haskell guru and knows a couple of engineers, then sure, why not, it may provide some competitive advantage, otherwise just forget about it.