The vast majority of advertising is laser focused to push women's buttons it's alarming.
Interestingly, I was at the cinema and saw back to back adverts for monitoring where a woman is all the time is coercive control and abuse.
Then an app for a mum to monitor where their adult daughter is at all times as a positive.[1]
Both are abuse AFAIC and that helicopter parenting is encroaching on adulthood is alarming. In sure we'll soon have diaper sizes newborn through 25 years old eventually.