Kind of cool, but I bank with the bank in question (Ubank / National Australia Bank) and I'm not sure I'm completely comfortable that they'd use my transaction history like this.
We also took an extra step around setting a minimum uniqueness level of 'Less than 10' - so there won't ever be a scenario shown for 1/2/5 PeopleLikeU as queried in the comments below.
Hope you enjoy the experience - we really wanted to give the value of the data safely back to the people who created it to help you make more informed decisions on what, where and how much you spend.
Feel free to tweet me @jbewes or the team @Ubank, or even Facebook msg them facebook.com/ubank if you've any more queries.
Cheers, Jen :)
All identifying information had been removed/sanitised, they could tell from looking at the spending habits.
I disagree with your statement.
Ask that person to go and find my details, and they will surely fail. Because they know nothing about me, and the transaction history doesn't tell them anything... thus it is not 'identifying'.