1. As a consultant pretty much every company I have worked with in the last 2 years are doing some kind of in-house "AI Revolution", I'm talking making "AI Taskforce" teams, having weekly internal "AI meetings" and pushing AI everywhere and to everyone. Small companies, SMEs and huge companies. From my observation it is mainly due to C-level being obsessed by the idea that AI will replace/uplift people and revenue will grow by either replacing people or launching features 10x quicker.
2. Did you see software job-boards recently? 9/10 (real) job listings are to do with AI. Either it is fully AI company (99% thin wrapper over Anthropic/OpenAI APIs) or some other SME that needs some AI implementations done. It is truly a breath of fresh air to work for companies that have nothing to do with AI.
The biggest laugh/cry for me are those thin wrappers that go down overnight - think all the "create your website" companies that are now completely useless since Ahtropic cut the middleman and created their own version of exactly that.