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If a company is saying “X is job one” it’s because they suck at X. They sucked at quality. They still suck at quality.

Actually in the latest J.D. Power initial quality ratings they took a big step up in quality. I think it was the first time in 15-20 years that they were on the list of recommended major brands.

https://archive.is/VcL8c

JD power is pay to play. Ford just kicked in more money this year.

I'm very skeptical of the initial quality studies. No idea how well predict long term (or even 5 year) quality.

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