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This is the perennial problem in our society with regulation. We're not willing to set the penalties high enough. The penalties need to be absolutely ruinous.

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If we jack the financial penalties up, it will just screw over the consumers. We need to send people to prison. Bankrupting the company is an interesting strategy, but I think that'd just result in more consolidation.

Prison is expensive for the state, and in my limited experience prison has rather hideous personal costs (for the individual and their friends and family).

Perhaps can fine the wealthy to pay for their own imprisonment, maybe within a luxury hotel?

> prison has rather hideous personal costs (for the individual and their friends and family).

I mean that's kind of the point.

I think both should be in play. The financial penalties should largely apply against the individuals running the company, not just the company itself. The CEO should be in danger of losing their home and being left penniless on the street.

But there are other options to consider to. Like "financial penalties" could include stuff like the company being dissolved and its assets distributed to its competitors.

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