Just because developers have been treated as a commodity it doesn't mean we are. Sure I don't feel so. Do you? Anyway, we have to change this as it is not right. We put a lot of effort to make good software, and cutting each others throats in a mindless price war isn't going to pay anyone's bills.

What you find unsurprising and good for consumers is extremely bad for developers. The AppStore Price Wars Attack of the Clones was catalyzed by basic naïveté towards widely known business practices. Worst, we could've fixed it by reading some business books before committing to such low price tiers. But, unfortunately the damage is done.

It is inconsistent with our intellects that we developers behave like mindless monkeys. Also, unacceptable is the fact that any guy selling bananas at any given farmers market understands more about pricing, and the facts of microeconomics, than most of us. This should've been fixed in the universities, but even so there's time for that.

I'm not proposing price fixing as that's immoral, and against law. What I'm stading for instead is for us as a community to start behaving more intelligently regarding business matters. Also, I crave for us developers to value more the sweat and tears we put into our craft.

Programs aren't just code, instead they're the materialization of our ideas through hard work. I think that worthy more than a buck.

I am a developer too.