If you read through any of the DNC talking points of any given campaign, you're not going to see much on social issues until you maybe get to Kennedy. It's just not really something that's a pressing issue for a presidential run.
And honestly, I can't think of any social policies in the last 50 years that was seriously pushed by a sitting president. They at best pay lip service by painting a rainbow on some building, often years after the actual legal and legislative battles were won.
----
Now, to directly answer your question: I'd rather not rely on deplorables to vote progressive. the nature of how they approach life simply won't allow that, even if they are otherwise in full agreement with every point. We need to energize the entire 3rd of the country that took one of the most important elections in the past 60 years and simply shrugged, staying home. We need to give them someone who will fight for them.
That phrase gets used a lot, I'm curious what you mean by that.
If you mean "woke", then you're probably missing the irony of how that is actually used politically. Based on the phrasing of your question, I'm guessing you might have an irony deficiency. But please go on.
Political discussion here is frowned upon because it usually devolves into partisan name calling -- which justifies it not being tolerated.
But if you want to discuss policy or "hacking society", please do. I am of no political party and am more than happy to acknowledge the foibles of those I might associate with, as well as any of my own because everybody makes mistakes, no?
I ask because as an outsider I overwhelmingly see US identity politics issues being raised by the new "Republicans" and to a lesser degree by the old Republicans.
> if you materially make peoples lives better they will vote for you.
This doesn't explain the last election in the slightest unless relaxed to "if you pinky promise to materially make peoples lives better..."
The idea that there are any significant number of people out there deliberately hurting themselves for hate's sake is a complete myth. People reach for it because it feels good to imagine that your opponents are hate-warped idiots, but there is not a shred of evidence to support such a claim. When you actually talk to people (and not just assume you know what's in their heads), you find out that they, like you, are just trying to do good in an imperfect world.
Of course nobody's going to vote for a candidate who doesn't promise what they want. But if the promises are lies and never honored, and instead the winner does things that leads to making things worse for them, they have effectively voted against their own interests.
Very little of what Trump promised was related to the common voter's best interests:
* lowering prices and inflation
* ending the war in Ukraine (in one day, to boot!)
* "fix" US trade
Most of the other stuff was ideological red meat, much of which he actually has done, but I'd argue that it wasn't in the interest of the common person in the end (tariffs fucked up US manufacturing and businesses, and in the end was revoked because it was illegal).
Meanwhile, he started a new war with no clear way out, has ballooned the national debt, destroyed the US's relationships with our allies (likely permanently), etc. In the interest of brevity I'm just putting some relevant nuggets, but the list is quite long.
If you look at his promises and platforms, a majority of it was a revenge and hate spree, and the hunger for that hate was actively indoctrinated into his base.
Actual US identity expression "issues" (visible drag queens, actually trans people, sports questions) seem to be small number small beer problems that should fall under US principles of "We let Nazi's march, so why not Furries" ?
"woke" has been a goldmine for the Right. Who needs policy when fear, panic, and anger get the voters in those booths? After all, drag queens and trans people are scary -- think of the children!