I'm lost. If you referene Noam Shazeer in context of Character.ai vs. Ragdoll Studio, Noam Shazeer and all other co-authors have done the work for Attention is all you need while working for/at Google.
They are for sure one of the current Frontier AI labs.
And before their competitors and china started to be that fast, they were regularly publishing a lot of research in this area too.
Were is your hate coming from?