the article is "the FED's thermostat" as an analogy about the Fed's. There is no "Thermostat Theory" it's just a title, not a general theory.
But the article is not claiming that there is a "general thermostat theory." He's talking about one idea (there may be no measured correlation under targeting) and asking why this is not more widely known, especially since the abstract idea seems more widely applicable (to fields other than monetary theory and applied econometrics).
The inverse of Rowe's claim is that this idea is well known (maybe under a different name). Are you arguing that? If so, then by what name?