If it's free, you are the product. Not saying it's not possible, it's just unlikely to happen, unfortunately.
But open source thrives, is free, and we are not the product.
In theory redirecting ads money towards users, could be a path, in practice it seems the economic value is not there.
- Acquiring users for the hefty discount has led the platform to think they can recover from future sales.
- Assuming their buyers will consider them their long-term household shop.
- While new business with a new discount bumps in and the fight begins. We all know fights are ugly.