I'm not sure AI fully dodges it either. I've asked questions like "best [cuisine] in [place]" and the AI answers with a truly mediocre restaurant that has an amazing website.
I suspect that product and service recommendations will be a near impossible problem to solve. Any time there is a potential for financial gain, someone will figure out how to game the system. Even if it could be resolved, the queries would have to focus on objective criteria ("best" is too subjective).