[1]: http://www.causes.com/causes/807161-stand-with-sandy-hook/ac...
[1]: http://www.causes.com/causes/807161-stand-with-sandy-hook/ac...
I think of it as "let us honor their deaths with meaningful action rather than cheap words".
And, the tech community (specifically, Ron Conway) are probably the strongest promoters of this particular program right now, which is interesting given that the tech community has rarely been politically influential. At most it has been able to address things like crypto, CDA, and SOPA/PIPA; minimally effective so far at patents and immigration.
Nothing will be lost by having a sensible discussion and resisting the urge to pass whatever half-baked legislation gets written up the quickest.
(EDIT: I guess that's Demand a Plan, but they're being promoted by exactly the same set of people in all the same places, and Demand a Plan includes the moment of silence, so it seems fair to consider them the same thing.)
>In the coming weeks and months, we must come together around common-sense solutions that will prevent the gun violence that has become all too frequent in communities across the country. We welcome everyone to this dialogue—we want to hear from gun owners who think it's time for a change as well as folks who are still on the fence.
From some quick google searching it seems you are referring to the different "demand a plan" campaign. That was never linked to in this moment of silence.
edit: to your edit, I'm pretty sure it's a different group of people, even if they are related.
Also, they seem to be somewhat more open to gun owners talking to them. I do not remember the "we want to hear from gun owners" line being there.
If I'm misremembering, that's my fault, but if they actually responded to criticism and edited their message/approach to be more inclusive, I'm impressed. They probably have 30-50% of gun owners supporting them anyway, but could get to 70-80% by being rational about specific policies they want.
"It's what the victims would have wanted" turns them into a cipher for your political cause.
(I'm personally an NRA member and about as pro-gun as you can be ... but I'm sure there are many reasonable compromises that gun lovers can make in terms of lawful gun regulation. Our goal can be to ensure crazy people have reduced access to the guns that should only be in the hands of law-abiding sane people)