> Seriously, if you ever thought Gen Z doesn't drink,
They drink less, which has been documented extensively. The fact they are asking about intensity is a sign of this, not evidence to the contrary. This is a good thing, imo.
They drink less, which has been documented extensively. The fact they are asking about intensity is a sign of this, not evidence to the contrary. This is a good thing, imo.
That was true a couple years ago, but now they are picking up. Maybe they were just broke.
I think that the inflation wave has caused cheap beer to bring its prices back to earth Dollar Menu-style. For a long while there was simply no cheap beer.