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An Astra powered site is your representation of a polished and capable business website. For the average joe, a Wix website fits the bill, their representation is not the same as yours. They focus on items such as whether or not the theme is beautiful.

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I would bet there’s a (very) nontrivial number of people who have attempted to build something in Wix etc and got bogged down and frustrated enough to quit.

Lots.

I’m a pretty sophisticated user (both a designer and software engineer) and I’ve ragequit several of these tools before.

I recommend to all my customers - publish and use your own domain.

I hate Wix. I tried it to see if it could streamline things for me about a year and a half ago, and I quickly realized I could set up an Eleventy site, customize it and host it way faster. Now that agents are better and Cloudflare's API is fully exposed, I can have the agent search for a domain, buy it, set it up, set up the site and get it working on pages and probably be done before Wix onboarding was even complete.

In the super long run most websites will disappear - e.g. look at what Facebook/Instagram already did.

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