You're talking about privacy from governments, which I agree os an overblown concern unless you're some sort of political activist/dissident.
However, privacy from mega corpos is an entirely different matter, because they CARE about you(r data) and rather than a pixel, you're a fully fleshed out record in their gigantic databases and they use this data to profit off of you, in multiple ways that all can be described as "scamming you out of money" by way 0f perfecting the art of selling you shit you don't need.
And then you have the wannabes, mid-sized corpos with security postures so poor every hacker and their grandmother has your data, for the sole purpose of scamming your own grandmother.