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If he wants revenue he can restrict his product to paying users. Double dipping with the popularty of free access only to abuse users with spychological manipulation spam should never be accepted.

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Depending on your definition, shareware models have been around for 40 years at this point. If you disagree with the terms, don't use it. That's a personal decision though, not a global moral position.

If you want to use it despite the ads, use it.

If you don't, don't.

It's that simple. Be an adult, make a choice and live with it.

That's not how the world works. Spamware kills honest alternatives so you won't have a choice.

How does it kill them?

ETA: I dispute the implication that "honest" software is a category that necessarily excludes all ad-supported software, but that's a side story.

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