Well, not everyone is using AI, and many of the people using it are using it becuase somebody else (a product vendor or employer) decided to put it in front of them as a tremendously less efficient and much less reliable but very flexible replacement for what they'd already been using.

They're mostly not opting into some change from no appliances to a houseful of hardcore gaming, they're being led from a houseful of servicable traditional appliances to a houseful of elaborate whizzbang futurist appliances that don't actuallg change much about what they get done in a day.

And all the absurdly more costly resource demands of these received whizzbang doohickies are off-site, so yes, people get pretty shocked and confused when confronted with those extreme hidden costs.