Lots of parents want to manage it
This is a new device like a home phone.
Kids can securely call who they are allowed to from a fixed location, not wandering off with a device.
This looks like a modern Google Home Screen, likely matching the market when it seems obvious.
Edit: Typos.
This device screams "we came up with use cases in a conference room committee meeting" not "we're solving one problem everyone has in a new way".
The device looks like an ipad merged with a homepod. It's not definitive, but the idea of mounting an ipad on a homepod does seem to exist in the 3D Printing world [1].
The negative effects of screen time on children's brain develop is being more and more intensely researched, and I suspect an adjustment is underway. Low-fi (LCD screens), etc can make a lot of sense.
[1] https://makerworld.com/en/models/811172-ipad-stand-retro-ima...