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Comment by SamuelAdams | Hacker News Reader

> With built-in far-field microphones, Apple TV 4K also lets users talk to Siri completely hands-free.

Is no one concerned about an always-on, internet connected microphone being in their living room or bedroom? This needs a physical shut off switch.

Funny how when LG does it [1] it’s a privacy nightmare but when Apple does it it’s a cool new feature.

[1]: https://news.ycombinator.com/item?id=49592375

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Seems like it's an advertised feature that I assume is opt-out, and has a clear user benefit, from a company with an above average reputation for handling user data. Funny.

Most people who are going to buy this are going to have at least an iPhone. And possible a MacBook, Homepod, Apple Watch.

Consumers do not care

I think they do care which is why conspiracies about your phone listening to you to serve adverts keeps popping up, but they don't really have any control or understanding of the situation.

> Is no one concerned about an always-on, internet connected microphone being in their living room or bedroom?

Like most people's cell phone that also ends up in many more places?

When LG does it its illegal, secret, denied, and for use in selling actual data to others. When Apple does it, it's announced along with many promises of privacy and as a feature you buy.

Yes at the end of the day it's a microphone in your home, but each has a very different stated (or unstated, in LG's case) purpose.

Well I, for one, have wanted more AI and microphones in my Netflix device for years, and I'm glad Apple is courageous enough to deliver.

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