But if you already owned an apple tv or home pod, then they already double as a matter and thread hub and you can manage all of apple home from your phone or ipad. Is this being marketed to a family with absolutely no other apple devices?
How many people are in the market for that is a good question.
Now what? More anecdotal “I’m maybe not the target customer therefore there is no market for the product” comments?
Alexa home, and its various iterations, is not a product I’d ever consider buying, yet lots of people, millions even, have purchased one.
“Who is this product marketed toward?”
“All these millions of people with Apple products”
“I have an Apple product and I won’t buy one”
Ok?
> The market is: people with homes and an iPhones. That is to say, a fair number of people.
The point of comments like mine and @layer8's is that the market is actually much smaller than this. The fact that you are considering one does not mean the market is any category that includes you. It means that it is some category that includes you (and excludes me and @layer8). We don't know how big that market is, but if longtime Apple fans are not even considering the device, then probably it is not "all people with iPhones and homes". It could still be a big market, but it's glib to say that it's so large.
When someone says market size they don’t mean 100% of people fitting some characteristic must purchase some product. Please stop mindlessly arguing about dumb things.
Really weird that you keep insisting that you're right here. Some guy on the internet made a conjecture, other people disagreed with him, and you feel the need to keep boosting his claim. Yet every argument you make equally damages your own side, rather than showing that your side is stronger. Really weird approach.
If anything, this convinced me the product will succeed. Like the iPad it fills an unnoticed awkward gap, between old iPads and Apple TV.