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Trump's threats were international and European businesses and media were very much talking about it at the time. Here's two examples from April 2025, the first is in Swedish:

* https://riks.se/nyheter/wallenberg%C3%A4gda-ericsson-tonar-n...

* https://swedenherald.com/article/ericsson-ceo-explains-dropp...

Here's one example.

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Yeah it was wearing off by then anyway. So they got to blame it on Trump I think.

It just silently evaporated here during a "restructure".

What does "wearing off" mean and what evidence would you point to for that position?

I work in academia in Europe and, as I am a native English speaker, a longtime side gig is language revision of grant applications for other academics. I have worked with a hell of a lot of them in many fields of the humanities. A lot of grant-seekers were using American-inspired DEI language in their applications in the late 2010s and early 2020s, but this began to dwindle by late in Biden's term. I would agree with the claim made above that this particular rhetorical movement just ran out of steam as time passed and society quietly shifted, independent of Trump.

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