A good opportunity for everyone to start thinking about improving their (current/future) home insulation - if they can afford it, that is.
For example in the EU, while good insulation has always been a given in the Nordics for obvious reasons (although modern buildings are even better!), it's only relatively recently that these topics have started to be taken more seriously in the south. Energy costs were generally affordable, and there wasn't as much focus on the environmental side of things (i.e. using energy more efficiently to reduce pollution or switching to cleaner energy sources).
Just trying to shed a positive light on all of this, even if things are gonna suck for a while.