Had to reread this a couple of times:
AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
Gotta love corporate America.
AT&T products and services are provided or offered by subsidiaries and affiliates of AT&T Inc. under the AT&T brand and not by AT&T Inc.
Gotta love corporate America.
On the other hand, AT&T is making a strong endorsement of the product by offering it under their name. Since the customer trusts AT&T when it comes to telephony technology, this saves a lot of money for the 'subsidiaries and affiliates' on marketing etc. AT&T saves money by not having to develop their own in-house product.
Who doesn't win here?
AT&T Mobile and AT&T UVerse are two different companies. They probably have different operating entities for different states, even. But they roll everything up into a single brand for ease of sales and marketing.