This article makes a good point. Surveillance pricing is not different from means-testing for government benefits. If the government gives SNAP benefits for groceries to the needy, why not the grocery store itself offer reduced prices? Might even reduce the burden placed on SNAP
The difference is that they want to do it on an individual basis, so two people buying the same thing at the same time will pay prices based on big data.
Not there yet, but they are salivating for it
SNAP is not provided on an individual basis? Quite sure you have to apply for it, on an individual basis.
that's a completely different from what we are talking about, it's a government program, not dynamic pricing based on big data